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T H E M E featured in: The Wall Street Journal, New York Post, WWD, USA Today, and many more....

JUNE 9, 2025

New York Post

Buzzy clothing brand for teens and tweens has a secret weapon: A 16-year-old designer. Ariella Maizner is sew talented. At age 6, she took her first sewing class and discovered a natural affinity.

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April 17, 2025

The Wall Street Journal

Shopping for tweens is a nightmare. These brands want to fix that. Ariella Maizner started sewing at age 6. By 9, she was making clothes for herself and friends.

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SEPT. 21, 2021

WWD

Design Theory: How 12-year-old Ariella Maizner got her designs into Walmart. Ariella Maizner is already making a name for herself in the fashion industry, becoming one of the youngest entrepreneurs to partner with a national retailer.

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NOV. 26, 2024

Forbes

Holiday gift guide 2024: Gifts for your tween fashionista. T H E M E is the brand of choice among middle schoolers hitting the dance-circuit for the first itme.

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JULY 7, 2025

The Morning Show: Australia

Ariella Maizner has known she wanted to be a fashion designer since she was 2 years old.

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AUGUST 24, 2022

USA Today

From ABCs to CEOs: How these young entrepreneurs are making moves. Ariella Maizner's profound passion for fashion began at age 6 when she took to the sewing machine.

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OCTOBER 8, 2021

Katie Couric Media

Meet the fashion-savvy kid who scored her own line of tie-dye clothing at Walmart. For 12-year-old Ariella Maizner, who grew up in Manhattan, fashion has always been in her forecast.

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DECEMBER 16, 2020

Medium

Young social impact heroes: Why and how Ariella Maizner of THEME decided to change our world.

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AUGUST 20, 2024

JCK

Charm trend primed to take over stores and schools this fall. Claire’s is another retailer expecting charms to surge with Gen Z shoppers this fall. The mall chain today debuted an exclusive with THEME, a fashion brand created by 15-year-old designer Ariella Maizner, that includes charm bracelets and necklaces.

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